Celebrating the best in beauty

WE'RE BACK IN 2025

The Pure Beauty Global Awards are returning in 2025, and this time we’re coming back even bigger and better!

Last edition, we saw over 400 entries from 40 countries, with an unforgettable ceremony featuring brands such as FENTY, L’Occitane, Sol de Janeiro and many more.

This year, we’re thrilled to unveil a new approach to the Pure Beauty Global Awards, opening up the competition to outstanding products from across the beauty spectrum! Our refreshed criteria welcome entries from any time period, no matter where it launched, as long as it’s available for consumers to purchase. It’s time to celebrate beauty icons from every era!

DATES TO REMEMBER

JUDGING PROCESS

Brands submit their products for the Pure Beauty editorial team to test and review. They will then select finalist products they believe have the potential to be winners. The winners are chosen by an international judging panel – full lineup to be announced soon!

Julia Wray headshot, Editor of Cosmetics Business

Julia Wray

Head of Editorial

HPCi Media

Amanda Pauley headshot, News Reporter on Cosmetics Business

Amanda May
Acting Editor
Pure Beauty

Alessandro Carrara headshot, news reporter Cosmetics Business

Alessandro Carrara

Acting News Editor

Cosmetics Business

Nyima Jobe

Copywriter/Editor

Cosmetics Business

THE VENUE

The winners ceremony will take place in London in 2025. Stay tuned for venue updates coming soon!

PREVIOUS WINNERS

ABOUT THE AWARDS

The Pure Beauty Global Awards is a globally recognised event in the beauty calendar. Award categories cover the breadth of the industry and entries come from brands, big and small, who are looking to grow.
 
This year, the Pure Beauty Global Awards welcomes entries from all timeframes! Our new criteria allow any product, from any launch date or location, as long as it’s available for consumer purchase. The awards will now celebrate beauty icons across the years!

The winners are decided by the Pure Beauty editorial team and our expert judging panel. Check out last edition’s winners here.

SPONSORS AND PARTNERS

OFFICIAL BEAUTY BOX PARTNER

To join the sponsors listed above and explore our bespoke sponsorship packages, get in touch with Martina at martina@hpcimedia.com or call +44 (0) 207 193 6862.

FAQ

We have pulled together the most popular questions that we receive. Please note that if any of the below information doesn’t answer your query, reach out to the Pure Beauty team at purebeauty@hpcimedia.com.

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Beauty and personal care brands or their PRs can enter the awards. Our renewed criteria allow products from any launch date or location to be eligible, as long as it’s available for purchase.

The Pure Beauty Global Awards has 26 awards spanning 10 categories, please check the categories page to review the full list and their individual descriptions. If you are unsure with which award is best to enter, please email the team: purebeauty@hpcimedia.com.

Brands submit their latest beauty products for the Pure Beauty editorial team to test and review. They will then select finalist products they believe have the potential to be winners.

Winners are then voted for by our international judging panel! 

In order to qualify, the brand or product must be available for consumer purchase whether that is through brick-and-mortar or online stores.

Review the full list of awards here, you will find a full criteria for every award on the page. If you are still unsure which award is best to enter, please email the team: purebeauty@hpcimedia.com.

Yes! If the product fulfils the criteria for multiple categories then we encourage you enter all that are relevant.

The winners ceremony will take place in London, at a location to be confirmed. If you’re interested in securing a ticket, please contact Martina at martina@hpcimedia.com.

Please provide a detailed product description, a product or campaign image(s), brand website and any other supporting documentation to make your entry stand out to the judges. All entrants also need to supply one full-sized sample per entry.

We offer two different entry rates, standard (£149+VAT) and premium entry (£199+VAT). Premium entry is an option for entrants where you can opt into an all inclusive package, prepaying for finalist and winner logos, a longer editorially curated product description in the shortlist issue of Pure Beauty magazine and being added to our priority mailing list.

Please send one full-sized sample per entry to the below address, ensuring that the couriers leave the product at the HPCi Media offices. Samples delivered to the surrounding offices may get lost or damaged, so please ensure samples are labelled accurately.
(address stays the same)

Pure Beauty encourages those entering brand awards to provide a strong entry about the brand and its outstanding innovation in the online entry form and to send ‘best sellers’ as examples for the judges.

Pure Beauty offers additional exposure to brands participating in the event through digital, print, social media and sponsorship packages. Please reach out to Martina Gorbino at martina@hpcimedia.com for further information.

CONTACT US